About This Project
Project location: Chermside QLD
2017 I 145m2 I Retail
The first Sleepy’s retail store to be located in a major shopping centre called for an overhaul of the mattress giants brand image to ensure compatibility with not only the brands target market, but to also cement their position in a highly competitive retail environment. A store concept was created to be rolled out across all subsequent Sleepy’s retail tenancies offering a “bedroom away from home” feel with curtained zones, shutters and adjustable lighting levels throughout allowing, customers to test products comfortably.
Graphic, Interior, Retail